THE JUNKIE

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OUR MISSION

WE TURN INTENTION INTO LIVING IDENTITY — BRANDS THAT MOVE PEOPLE AND STAY UNFORGETTABLE.

MEET (THE JUNKIE)

AMBER HSU

“ I’m the Creative Junkie — fed up with cookie-cutter branding that looks good but feels flat. I build brands with purpose, impact and style. I work with clients who light up when they talk about their work, because that spark is where a real brand begins.

Branding comes before marketing — it’s the foundation of growth, culture, and connection. After years inside startups, agencies, and the corporate world, I built Creative Junkie to cut through the noise with stories that move people, spark conversations, and refuse to blend in.”

(Brands) The Junkie Got Her Hands On

THE JUNKIE JOURNEY

2025 - Current

2024

JUNIPER CREATES

Design Manager


2022 - Current

BAREBONE APPAREL

Founder & Jewelry Designer


2021

LOBLAW COMPANIES LTD.

Creative Lead

2020

2019

SMALLER AGENCY

Art Director

Founder & Creative Director

CREATIVE JUNKIE CO.



OGILVY TORONTO

Art Director



See Full Journey

WHAT BEGAN AS A PERSONAL PURSUIT OF MEANING AND DESIGN HAS EVOLVED INTO A STUDIO ETHOS — HONEST COLLABORATION, OBSESSIVE CRAFT, AND STRATEGY THAT BRINGS BRANDS TO LIFE.

See Our Obsessions

(The Junkie Philosophy)

ETHOS

Purposeful

We uncover the why that shapes your positioning, promise, and values.

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Experimental

We push design beyond the expected — driven by shaped strategy.

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Emotional

We build brands that aren’t just seen, but felt.

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See The Brand Fix